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Health Hawke’s Bay is the region’s single Primary Health Organisation, covering a population of approximately 160,000.  We aim to improve health outcomes and life expectancy across our beautiful bay, as well as reducing inequalities for our Māori, Pacific and high needs families.

The Health Hawke’s Bay Board and General Manager are passionate about health and Hawke’s Bay, and are supported by a dedicated team of professionals in a wide range of roles.

Health Hawke’s Bay believe making it easier for people to access health care is fundamental to improving the health of our community.  Health is a community and personal responsibility and Health Hawke’s Bay is committed to helping you to take care of yourself, your families and whānau

What is a Primary Health Organisation (PHO)?

A PHO is a group of primary health care providers in a particular area responsible for organising and delivering primary health care to meet the needs of all the people enrolled with them. PHOs involve their communities in determining what services are delivered.

Health Hawke’s Bay receives funding from the Government to subsidise a range of health services. The amount of funding received is based on the numbers and the characteristics (e.g., age, sex, and ethnicity) of their enrolled population.

The funding pays for services to:

  • provide care and treatment when people are ill
  • help people to stay healthy
  • connect with groups in their community who have poor health or who are missing out on primary health care.

PHOs are also allocated funds for health promotion, individuals with special care requirements, as well as for rural practice.

Health Hawke’s Bay provide primary health services through its provider members. These services are designed to improve and maintain the health of the enrolled PHO population, as well as having responsibility for ensuring that services are provided in the community to restore people’s health when they are unwell. The aim is to ensure GP services are better linked with other health services to ensure a seamless continuum of care.

Enrolment in a PHO

Enrolment in a primary health organisation (PHO) is voluntary. Most New Zealanders are however enrolled through their general practice and gain the benefits associated with belonging to a PHO, which can include cheaper doctors’ visits and reduced costs of prescription medicines.